The Impossible is Now Possible.
Three days. Fifteen of you. One question — what if everything you thought was hard, expensive, or impossible to scale… just isn't anymore?
AI's been around for decades. What changed in the last 24 months wasn't the technology — it was agency. The leap from chatbots that respond to questions, to agents that take action. That do the work.
Don't just talk about it. Show it. Echo is in the room. Ask her something.
Roadside is a call centre business. So let's start where it hurts — and where it shines. Watch this. Now pick up your phones.
A customer takes a photo of their plate. The old system needs a human to read it, type it, look it up. The new system sees it, identifies it, looks it up across multiple databases, and responds — without anyone in the loop.
Photo from phone, dashcam, or webcam
Vision model extracts the plate
RedBook + NEVDIS APIs in parallel
Make · Model · Year · Reg · Owner type
From assistants to autonomous teammates. Every level adds capability — and every level matters for different kinds of work.
Autocomplete and summarise inside the apps you already use. Useful, but it's a tool, not a teammate.
Take over a browser. Click, type, navigate. Real coworker territory — but tied to one machine, one session.
Connect apps, automate handoffs, run on triggers. Fast to set up but limited reasoning.
Dedicated agents on dedicated machines. Names. Personalities. Memory across days. Phones. Email. Code. Multi-channel. They do work.
Every demo today is already in production somewhere in the business. Here's the receipt.
Echo writes Alan's morning report every day before he opens his laptop. Inbox, calendar, Jira board, infra health.
Monthly Volkswagen Group reports — pulled, formatted, polished. Days of analyst work compressed.
ElevenLabs · Twilio · live, with personality. Tested end-to-end last week.
49 governance policies generated, versioned, tracked. Control mappings auto-maintained.
This morning Echo pulled every attendee's photo and profile from Entra to build today's cheat sheet.
Native macOS console for managing the agent fleet. Voice mode. Fallback chains. Live keys.
What we're showing you today is what's possible now. Part Two — right after this break — is the how. How we deploy, scale, govern.
3 named agents on dedicated boxes. Voice, vision, code, comms.
Customer-facing voice agent (Ava) and autonomous engineer (Leo). 5-agent fleet.
10 agents · 24/7 · governed. The cost-per-task drops below human-equivalent for 60% of back-office work.
Members talk to Ava before they talk to humans. Agents answer plates, photos, questions, claims — on the phone, in the app, instantly.